Renowned for their durable and versatile bike racks, North Shore Racks has set a new standard in the industry. Our web and digital solutions have enhanced their ability to showcase their patented designs, catering to a wide range of bikes and ensuring a seamless customer experience.
Developing a website for North Shore Racks, an internationally renowned bike rack company based in Vancouver, BC, presented a unique challenge. They required a user-friendly platform that could facilitate e-commerce transactions and effectively showcase their products to customers worldwide, with a primary focus on the Canadian and American markets.
We opted for a streamlined site structure that prioritized usability and stunning imagery. By focusing on clean navigation and high-quality visuals, we created an immersive shopping experience that allows customers to explore the diverse range of bike racks effortlessly.
One of the latest features we implemented is the “Rig of the Month” blog. This monthly showcase highlights different vehicles and the unique ways NSR owners utilize their racks. Each entry consists of a Q&A with the vehicle owner, complemented by HD imagery that reinforces the NSR brand and its products’ versatility.
With the new blog format, the North Shore Racks team can now independently upload their “Rig of the Month” features. This not only streamlines the content creation process but also fosters a sense of community among NSR owners, enhancing customer engagement and brand loyalty.
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